Resources
CATI
Dedicated mobile circle telephone lines (always-on-roam)
B2C and B2C interviewing
Recruitment for focus groups, central location tests and depths
Highly trained and experienced
Fully supervised and quality controlled monitoring and back-checking
Economical
Fast turnaround
Interpretative Analysis
Dedicated, in-house analysis resources
Bivariate and multivariate
statistical analyses
Output data available in all major industry standard formats and packages
Elementary statistical procedures like test of significance, Finisher's Test,
Cramer Test, Correlation, Regression, etc
Advanced statistical
procedures like PCA,Factor analysis, Cluster analysis, Correspondence analysis,
etc